Social Media Marketing
How Do We Measure Social Media ROI Effectively?
Discover practical strategies to accurately measure social media ROI and maximize your marketing impact with expert insights from Relic Media.
Category: Social Media Marketing
Social Media Marketing
Is Instagram a Tool for Small Businesses?
Instagram is one of the most popular social media platforms. Recent statistics released by Instagram revealed that there are more than 800 million active users on Instagram per month. These users share 95 million pieces of visual content every day (Instagram, 2017). Furthermore, the network has the highest engagement rate as compared to other social media networks. For instance, the engagement rate per post on Instagram is 4 percent, whereas Twitter and Facebook have less than 1 percent engagement rate (Osman, 2018).
ABOUT BRAD
Brad Lowrey, MS
Brad Lowrey is the dynamic marketing leader at the helm of Relic Media. His expertise spans more than 15 years in areas like digital marketing, content strategy, and business growth—complemented by a passion for homesteading, DIY projects, and music.
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